Insights and Science

How can retailers effectively identify great costumers and compel them to buy? The Oracle Retail Insights and Science Suite combines artificial inteligence, machine learning, and decision science with data captured from Oracle Retail applications and third party data. The unique property of these self learning applications is that they detect trends, learn from results, and increase their accuracy the more they are used, adding massive amounts of contextual data to get a clearer picture on what motivates outcomes.



 
RETAIL SCIENCE PLATFORM CLOUD SERVICE

The Oracle Retail Science Cloud Service Platform is a comprehensive portfolio of productized sciences that apply artificial intelligence and machine learning to core retail use cases, along with a workbench that exposes the data, algorithms and tools like R and Python for additional exploration. 

ASSORTMENT AND SPACE OPTIMIZATION

The Oracle Retail Assortment and Space Optimization Cloud Service maximizes returnon-space, sales, revenue and profits while improving customer satisfaction by optimizing assortment, placement and facings for the available space.

CUSTOMER INSIGHTS


Oracle Retail Customer Insights Cloud Service provides retailers with deep customer insights to enable a better understanding of who are their customers, their demographic and behavioral attributes, tastes, preferences and buying patterns. These insights can be leveraged to optimize product offerings and promotions through customer-specific assortments and offers, which drive higher returns and greater customer satisfaction.  
 

MERCHANDISING INSIGHTS

A comprehensive solution, providing analytics that are:
•  Descriptive: what is happening and why? 
•  Predictive: what will happen and why?
 • Prescriptive: how can we influence what happens?
Oracle Retail Merchandising Insights is part of the Oracle Retail Insights Cloud Service family and can be extended with Oracle Retail Advanced Science Cloud Services. These services share a standards-based and retail-specific data model that reflects both functional and technical best practices, thousands of packaged metrics and hundreds of packaged reports and dashboards.

OFFER OPTIMIZATION CLOUD SERVICE

Engaging omnichannel customers with personalized offers, while increasing profits requires modern applications in planning and retail science. Oracle Retail provides a common connection and single view of the enterprise, enabling retailers to innovate with speed and scale. With Oracle Retail Offer Optimization Cloud Service, retailers can win over customers with promotions, targeted offers and markdowns, while maximizing results.

RETAIL INSIGHTS CLOUD SERVICE SUITE

The Oracle Retail Insights Cloud Service Suite consolidates the volumes of data generated by retail applications across planning, buying, moving and selling, and exploits the analytical value of that data for infinite retail users – senior executives to marketing analysts to data scientists.